Barista Bootcamp: engaging our people to innovate

How can we improve the “Espresso” experience for our customers? 
How can we involve all of our workers in improving quality in coffee making, while concurrently offering our products to the best? 

These questions were the starting point for the “Barista Bootcamp”, a three-day session for Autogrill’s top 10 bartenders in Italy, who met to work out innovative ideas following a design-thinking activity co-ordinated by the Digital Academy team - Italy’s first entirely digital school.

The group splitted in two teams to share and develop new ideas, that were later shared on a web-based platform and voted. The winning team will have the possibility of seeing one of their proposals implemented in 2016 and contribute to adding value to the company.