- The new point of sale is the fruit of collaboration between the two companies which have devised an on-the-go coffee product offering
- The store is in the arrivals area of Terminal 1 A, the airport’s biggest in terms of passenger traffic. The concept was implemented by the international agency UXUS Design
- The main focus of the concept is the Cuccuma, a contemporary revisiting of the famous Neapolitan coffee pot
The millions of travellers a year who transit Frankfurt Airport, 3rd biggest in Europe and 11th in the world by passenger traffic, will now be able to enjoy the finest Italian and Neapolitan coffee products. The first Kimbo concept store in Europe is one of the most innovative points of sale developed by Autogrill at Germany’s biggest airport and the first of a series of locations to be opened under this label in the next few years.
Thanks to this fruitful collaboration Kimbo has become the traveller’s coffee. Its products can be found in Autogrill points of sale on the main Italian motorways, in major Italian railway stations and in a number of airports in Italy and elsewhere in Europe. The range of coffee served in these locations reflects a long process of study, development and implementation – called “Storie di Caffè” – that has involved the two companies and major organizations in this industry, such as Centro Studi Assaggiatori di Caffè, but above all travellers, who after numerous tasting sessions throughout Italy chose the best blends for on the go coffee drinking.
The 130 square meters “Caffè Kimbo Espresso da Napoli” is in the arrivals concourse of Terminal 1 A, which moved 20.5 million people last year. The concept implementation was entrusted to the international agency UXUS Design. Kimbo’s brand values – familiarity, conviviality and tradition – inspired the design of a modern and welcoming space that at the same time makes numerous allusions to the traditional Neapolitan bar ambience and to Naples itself, a multicultural city with a great crafts and trades tradition.