Strategic Autogrill - McDonald’s partnership in France

The first Autogrill-operated McDonald's already open this autumn, in an emblematic service area of the French motorway network

Thursday, April 9, 2009 - 09:20

Marseilles , 09 April 2009 - Autogrill and McDonald’s have entered an exclusive agreement to open McDonald’s restaurants in French motorway service areas operated by Autogrill. Within the framework of both Groups’ development strategies, the agreement will explore opportunities for the entry of the McDonald’s brand in other channels in which Autogrill operates in France, such as airports, railway stations and prestige sites.

The opening of the first Autogrill-operated McDonald's is already set for the coming autumn, in a service area typical of the country’s motorway network.