Spizzico Special Event A summer spectacular together with MTV

Monday, July 14, 2003

Milan, 14 July 2003 - July 15 sees the start of Spizzico Special Event, an operation conceived and organized by Spizzico, a proprietary brand of the Autogrill Group, in co-operation with MTV. The initiative centers on an exclusive special edition of the MTV One Night Special Event, then spectacular that has been touring Italy’s top discotheques for the last two years.
The “spectacular of the year”, for an audience of 2,500 guests, will be held on October 4, in Milan, with more than 5 hours of music and entertainment compered by a group of international dee-jays.
The only way to acquire a ticket is to take part in the Spizzico Special Event competition by buying a Special Event Menu in one of the 140 Spizzico outlets in Italy that are taking part in the operation: the menu provides a slice of pizza, a large Coca Cola, a choice of fruit salad, salad, snack or dessert and one of the exclusive MTV one night gadgets (a spectacle cord, a key-ring or a cotton shopping bag).