Autogrill and "Consorzio del Provolone Valpadana D.O.P." launch a new roll – the "Granprovolo"

Milan, 29 May 2006 - Autogrill and Consorzio del Provolone Valpadana D.O.P present Granprovolo, an Autogrill roll featuring a PDO (Protected Designation of Origin) product whose certification guarantees not only its origin but also its production standards and the quality of its raw materials.

In the Granprovolo, Provolone Valpadana D.O.P. cheese is put in soft focaccia bread and enriched with the flavours of bacon, cherry tomatoes and salad. This new Autogrill product has been available in all Autogrill Bar Snack and Acafé locations in Italy since 29th March and has sold 360,000 units in just two months.